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Marketing

Marketing ideas and advice for the modern online business provide by industry professionals.

The importance of a Good Logo

Example Logos

Every business should have one, logos are how your company is recognised and the first thing potential customers or clients see when they visit your website, store or social media pages. A one-of-a-kind and interesting logo is one of the core ways people remember your business, If you are new to the business world one of the first things you should do is have a logo designed by a professional graphic designer. If done right, a logo can indicate, with just one image or word what your company is all about. Good examples of logos can be seen with Amazon, McDonalds, FedEx and Cadbury. The fact that they are all known worldwide and very successful doesn’t come down solely to their logo but all their logos symbolise something for their co . . .

Posted By mick on Tuesday 8th April 2014 @ 13:39:08

Updated : Saturday 5th March 2016 @ 12:12:26 | Words : 340 | Views : 2687 | Comments : 0

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Why you Can't Ignore Smartphone's Anymore

It’s no surprise that smart phone use is on the up and up. We spend nearly 40% of our internet time on our mobile devices so it’s becoming increasingly important to ensure your entire website is mobile friendly. The best way to make your site mobile friendly is to have a responsive website. Responsive websites automatically adapt and respond to the device viewing them, automatically altering the layout to the most appropriate. Basically you can have one website on many devices. It is best practice to ensure your entire website is mobile friendly rather than having just a few pages converted. There is nothing worse than navigating around a "mobile friendly website" and only having limited access. Responsive websites ensure a gr . . .

Posted By chantelle on Tuesday 18th March 2014 @ 14:27:54

Updated : Saturday 5th March 2016 @ 12:13:15 | Words : 376 | Views : 2052 | Comments : 0

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Making the most of E-Newsletters

Making the most of E-Newsletters

Getting the most out of E-Newsletters If you have an online presence, be it a simple blog talking about your products and services or a full blown e-commerce site, you need to be developing a list of people interested in those products or services. Think of it like a real world or physical shop. If you see people browsing your products or looking in the shop window, wouldn't it be great if you could get their details and then further the relationship with them at a later date? Better still, if someone actually bought something from your shop, wouldn't it be great to have their details so that you could develop the relationship with them too? Of course it would! It would give you a chance to convert browsers to buyers and buyers to . . .

Posted By mick on Thursday 18th October 2012 @ 00:15:37

Updated : Friday 19th October 2012 @ 01:13:08 | Words : 562 | Views : 4316 | Comments : 0

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The importance of a Good Logo

Every business should have one, logos are how your company is recognised and the first thing potenti . . .

Posted By mick on Tuesday 8th April 2014

Words : 340 | Views : 2687 | Comments : 0

Why you Can't Ignore Smartphone's Anymore

It’s no surprise that smart phone use is on the up and up. We spend nearly 40% of our internet . . .

Posted By chantelle on Tuesday 18th March 2014

Words : 376 | Views : 2052 | Comments : 0

Making the most of E-Newsletters

Getting the most out of E-Newsletters If you have an online presence, be it a simple blog talking a . . .

Posted By mick on Thursday 18th October 2012

Words : 562 | Views : 4316 | Comments : 0


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